Publication: The Week
Date: 25th Jan 2026
Forceful baby massage can be harmful and does not provide any proven benefits for growth or development. Experts warn that applying excessive pressure, squeezing body parts, or using aggressive strokes may cause pain, injury, or infections due to a baby’s delicate anatomy. Gentle massage, when done correctly, can support circulation, improve sleep, and strengthen parent-child bonding. Dr Amit, Senior Neonatologist and Paediatrician at Motherhood Hospital, Noida, advises parents to use soft, gentle strokes with safe oils and avoid sensitive areas, emphasizing that massage should comfort the baby and promote healthy development rather than cause discomfort or harm.